In The News

Why Customer Journey Mapping + Journey Analytics…

Combining customer journey mapping (CJM) with customer journey analytics (CJA) enables companies to track and analyze…

The AI Path to Conversational Commerce

A couple of years ago at the Techonomy conference, Ray Kurzweil—inventor, futurist, and director of engineering for…

What’s the Difference Between Machine Learning…

If you’re like most marketers, you’re probably trying to get in on a little AI action to raise your game and keep up…

Self-Service and Assisted Service: Putting It All…

Self-service or assisted service? Who says it has to be an either/or proposition? As technology moves forward and…

Predictive analytics helps natural language…

The world we live in is a connected one where consumers interact with personal and business services all day long.

2018 will be the year of the chatbot

Given its large workforce requirements—U.S. companies employ an estimated 3 million contact center agents—customer…

Chatbots & VAs, the Future of Customer…

Today’s consumers are more sophisticated and have higher expectations for customer experience than in the past.

How AI Will Usher in a New Age of Personalized…

How AI Will Usher in a New Age of Personalized Commerce