Blog Articles by Angela Sanfilippo

Blog Image
November 12, 2018

How One Bad Experience Can Turn Customers Off Forever

#Artificial Intelligence (AI), #Blended Experiences, #Virtual Agent (Chatbots), #Reduce AHT

When it comes to blended experiences, success hinges on chatbots and agents handing off interactions absolutely…

Author Image Angela Sanfilippo
Blog Image
August 29, 2017

Power to the People! Breaking through the digital noise with people based marketing

#Customer Acquisition

Quick quiz: How many devices do you own? How about your household? We’d be willing to bet you own more than one,…

Author Image Angela Sanfilippo
Blog Image
August 22, 2017

Comparing Bidding Tools: [24]7.ai vs. Google

#Customer Acquisition

We get asked all the time what makes [24]7 Predictive Search Bidding different from Google's AdWords Target CPA/ROAS…

Author Image Angela Sanfilippo
Blog Image
June 26, 2017

Four Key Paid Search Trends You Need to Follow

#Customer Acquisition

In the world of paid search marketing, tools and trends are constantly evolving as the market becomes more complex.…

Author Image Angela Sanfilippo