Blog Articles by Customer Acquisition

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November 12, 2017

What should you be doing 168x a day?

#Customer Acquisition

Twitter co-founder Jack Dorsey runs 6 miles every morning. Oprah logs 10,000 steps on her Fitbit. Bridgewater founder…

Author Image [24]7.ai
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September 20, 2017

Diagnosing Complex Customer Issues

#Customer Engagement, #Customer Acquisition

No matter how loved your brand is, every company has to deal with customer experience issues. How quickly you’re able…

Author Image Ryan East
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September 06, 2017

Debunking Chatbot Myths

#Virtual Agent (Chatbots), #Customer Acquisition

America became independent on July 4, 1776. Thomas Edison invented the electric light bulb. Magellan was the first to…

Author Image Kevin Payne
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August 29, 2017

Power to the People! Breaking through the digital noise with people based marketing

#Customer Acquisition

Quick quiz: How many devices do you own? How about your household? We’d be willing to bet you own more than one,…

Author Image Angela Sanfilippo
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August 22, 2017

Comparing Bidding Tools: [24]7.ai vs. Google

#Customer Acquisition

We get asked all the time what makes [24]7 Predictive Search Bidding different from Google's AdWords Target CPA/ROAS…

Author Image Angela Sanfilippo
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August 16, 2017

[24]7 AIVA Powers both Speech and Digital Channels

#Customer Acquisition

Today, we officially rolled out [24]7 AIVA as part of our 2017 Summer Release. AIVA is our…

Author Image Scott Horn
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July 21, 2017

Does Your Search Bidding Pass the Test? Try Our FREE SEM Analysis

#Customer Acquisition

Have you ever done something for years and years thinking your approach was working “fine” or “good enough” only to…

Author Image Sam Knapp
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June 26, 2017

Four Key Paid Search Trends You Need to Follow

#Customer Acquisition

In the world of paid search marketing, tools and trends are constantly evolving as the market becomes more complex.…

Author Image Angela Sanfilippo
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November 18, 2016

Evaluating an A/B test? Better not use transaction time data

#Customer Acquisition

Continuing our series on attribution and the various ways it may impact your SEM Accounts, for this entry we will add…

Author Image Sam Knapp