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    [24]7 Engagement Cloud, an AI-powered omnichannel CX platform, equips you to excel at every stage of the customer journey, from the very first interaction to building enduring relationships. A complete package that helps you acquire new customers, nurture existing ones, and drive long-term retention – all on a single, unified platform.

    • [24]7 Engagement Cloud Overview >
    Discover how our platform empowers customers, agents and contact center leaders to deliver exceptional CX:
    • Campaign Management >
    • Conversation Automation >
    • Agent Experience >
    • Conversational Intelligence >
    • Generative AI >
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    • Customer Care Outsourcing >
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    Crafting Unforgettable Customer Experiences
    Go beyond meeting expectations and cultivate customer loyalty. We are passionate CX specialists dedicated to crafting unforgettable experiences. Leverage a powerful blend of expertise, teamwork, and cutting-edge technology to transform your CX strategy.
  • Solutions
    End-To-End CX Management
    • Managed Customer Engagement (MCE)
    Explore by Use Case
    • Customer Acquisition
    • Customer Self-service
    • Contact Center Software
    • Customer Engagement
    Explore by Industry
    • Retail
    • Telecom & Communication
    • Financial Services
    • Insurance
    • Travel & Hospitality
    • Consumer Packaged Goods
    • Education
    • Healthcare
    • Utilities
    • Pet
    US Retailer Transforms CX with [24]7.ai Managed Customer Engagement
    • Read Case Study
    Gold Awards at US Customer Experience Awards, 2024
    • Explore
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    Explore [24]7.ai
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Delivering Excellence Through Hybrid Support: A Strategic Workforce Expansion for a Leading American Retailer

Operational excellence, transparent partnership, and strategic workforce placement can drive successful business growth

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Industry

Retail

Solution

  • Launched operations in July 2025 across Bangalore and Shillong delivery centers
  • Deployed Level 2 escalation desk in Bangalore with tenured agents
  • Built a hybrid workforce in Shillong combining blended and chat-only agents to support peak readiness

Goals

  • Implement a hybrid voice-and-chat agent model for operational flexibility.

A top-10 U.S. retailer partnered with us for 14 years selected us to expand its India operations after a competitive RFP, requiring a hybrid voice-and-chat model and Level-2 escalation support. Leveraging our proven performance, zero-tolerance compliance standards, and transparent partnership approach, we launched blended and escalation operations across Bangalore and Shillong in July 2025.

Through phased training, scenario-based escalation readiness, and continuous performance optimization, both teams exceeded all KPIs within four months. Issue resolution surpassed targets by up to 2X, AHT beat benchmarks, and the operation scaled successfully ahead of peak season earning us sole-provider status and displacing the incumbent.

Proven performance wins trust. Our compliance-first, transparent partnership enabled a rapid hybrid launch, XPI gains, and peak-ready scale securing sole-provider status within months.

78%

Improved Issue Resolution

~2.1%

AHT Reduction in AHT vs the Target

See how [24]7.ai’s Hybrid voice and chat support launch exceeded KPIs in four months, and earned sole-provider status.

Download Case Study

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