Partnering with [24]7.ai, a major technology retailer transformed its digital strategy, deploying predictive chat to boost sales and customer satisfaction. By encouraging chat usage over phone calls, the retailer saw a 42% conversion lift and 50% increase in average order value. Amid the 2020 pandemic, this strategy proved vital as the retailer rapidly tripled chat capacity, handling over 500,000 chats during Black Friday week alone. This success story underscores the value of proactive digital transformation, positioning the retailer as a leader in the e-commerce landscape.

During the peak shopping week including Thanksgiving and Black Friday, [24]7.ai chat functionality processed approximately half a million chats, nearly three times the volume compared to the previous year.